Ever consider selling your product or service to an international market? Maybe you should. In fact, according to the Department of Commerce, only 27% of online shoppers speak English. Many of the viewers of this blog use Google Translate to read these articles, and we appreciate every visitor. Regardless, there is a lot of effort that has to go into global marketing, and if not done correctly, can be a collossal waste of time. Do your research! Is there a need for your product overseas? Have you done research on any competition? Do you know which markets are stable right now, thus making it easier to sell to that nation? Always plan ahead!