Wednesday, August 17, 2011

3 Common Mistakes in Digital Media Analysis

Blue BullseyeAs we are writing our e-book on Google Analytics, we are learning about the wealth of information this feature can supply a small business with its digital data. However, as the following article suggests, it is easy to misinterpret data such as search volume, conversion rate, and number of impressions.

Read this article to learn how to avoid these mistakes, and then check out our Google Analytics E-book with accompanying tracking sheets, coming this fall!

For the entire article, click here.